Last 30 May 2014, marked the last day of Lee’s month-long celebration in Manila for its 125th Anniversary in the fashion industry. The Manila leg of Anniversary Archive Exhibition Asian Tour was a success and they ended it well by showcasing their new and fashion forward designs thru a runway show: Lee 101+ for Philippine Fashion Week featuring the Lee Army All-Stars.
The event was hosted by Bianca Gonzales, who did an amazing job hosting the show while rocking her customized Lee denim jeans. The Philippine All-Stars’ opening number wowed the crowd with their upbeat, world-class performance. I’m really glad to have witnessed their dancing prowess for the first time.
As the models strut the runway, the audience was at awe on how the design team of Lee managed to pull off a collection using denim as its primary medium. Despite the hot and humid weather in the Philippines, Lee’s denim collection are very versatile and comfortable to wear. They did great by modernizing some timeless retro designs.
This may not be my first time to attend a fashion show by Lee, but I’m really glad to have been invited to see the show and blog about their finale celebration. It was a momentous event and I’m blessed to have witnessed it myself.
I received a press kit which contains limited edition 125th Anniversary Analog watch, USB and notebook imprinted with Lee 125th Anniversary Logo. 🙂
For my OOTN, as a Lee denim jeans enthusiast myself, I decided to wear one of my DIY jeans I did with the assistance of Bryan Mojica, one of Lee’s best designers, for the Lee 125th Anniversary fashion show. I had a great time doing DIY jeans the second time around last 28 May 2014 in Mall of Asia. Unlike my previous work, I decided to make a more distressed capri pants this time and I didn’t hesitate to experiment further on the overall look. I loved the outcome and it was wearable indeed. 🙂
That’s it! The 125th Anniversary Celebration of Lee in Manila may have come to an end but not their consistent effort to stay on top in the fashion industry. I can’t wait to see how they will grow further and constantly adapt with the forthcoming generations.
Congratulations Lee for the timeless achievements and for defining the true essence of wearing denim jeans the stylish way! Thank you! 🙂